Roger Federer once again gave his fans a reason to celebrate by winning the Rolex sponsored 2010 Australian Open, his 16th Grand Slam on Sunday, making it the fourth time following 2004, 2006 and 2007. Roger Federer gave a swift defeat to Andy Murray in the final, making his way to the top rank once again. After being victorious at the Wimbledon and the French Open, the 28 year old’s victory at the Australian Open reaffirmed the fact that he’s all set to kick off yet another season oozing with confidence and success. Roger Federer repulsively beat Andy Murray by 6-3, 6-4, 7-6 (13/11) in the final. Speaking about his victory, Roger Federer gave all credit of his success to the new generation players.
Australian Open sponsored by Rolex marked the second time defeat of Andy Murray to Roger Federer following his 2008 US Open final defeat, taking forward the [...] Read More

In a surprise victory, the 48th Rolex 24 At Daytona has been bagged by the Action Express Team. On Sunday, the race saw weather conditions swing restlessly, resulting in some major lead changes in the results. The Action Express driver Joao Barbosa made the team victorious by leading over Scott Pruett by 52.303 seconds, making way to win the title of season opener of the Grand-Am Rolex Sports Car Series presented by Crown Royal Cask No. 16., leaving Scott Pruett for runner-up position.
Scott Pruett, a three-time Rolex 24 winner teamed up with Max Papis, Memo Rojas and Justin Wilson in Felix Sabates’ No. 01 TELMEX/Target BMW Riley. A team which has tasted victory in three of the last five Rolex 24 At Daytona races has to content with a runner-up finish for the second consecutive year. While Scott Tucker together with Richard Westbrook, Ryan Hunter-Reay and Lucas Luhr, racing [...] Read More

The grand Rolex Miami OCR has reached the middle action point with more than 600 sailors representing as much as 45 nations having been half way through. US Sailing’s 2010 Rolex Miami OCR which hold the honor of being the second of seven stops of the 2009-2010 ISAF Sailing World Cup. Rolex, who is the driving force behind this unique event, has been standing dignified for ages in support of excellence in the field of sports. 2010 Rolex Miami OCR is taking the very same tradition forward with pride.
Monday witnessed the initiation of the much awaited event which is to continue until Friday for the three Paralympic events while Saturday will see 10 Olympic events happening. Wednesday resulted in a supremely magnificent day with Biscayne Bay brimming with adventure. Although the day started off on an airy note but the determined sailors tuned it to their advantage, with [...] Read More

Some of us are adventurous in nature and love to search new things in life. Some of us want to explore new world and have the courage to step into the unknown territory. Rolex is one company which has been persuasive enough to explore a new world in the field of watches. As time is passing by this century old firm is exploring a new world of watches. The watches produced by this brand are known for its accuracy and flawless technology. The brand Rolex has shown a lot of commitment towards its royal clientele where its quality is concerned. Rolex watches have excellent quality and the mechanism of the watch is simply superb. Rolex has explored a new horizon by creating the Rolex Explorer. The Rolex Explorer has been engraved with the most accurate technology and can withstand any weather conditions. Exploring the world requires a lot of [...] Read More

Simplicity is a quality which has the power to win hearts. To be simple one has to be down to earth and also have the power to understand others need before its own. Rolex has always managed to create watches which have though been draped in simplicity yet style has been an inherent quality of all its watches. The brand has been making watches since 1905 and has excelled in creating the most flawless timepieces which have the most innovative technology. Rolex watches have the power to attract people towards it. The watches are crafted in perfection and display accuracy in design and precision. Simplicity has been the formula of success which has made Rolex so popular among people. The style of each watch is different and the brand has always been original with its designs. The most liked watch in the women’s collection from the house of Rolex [...] Read More

Keeping up the tradition, Rolex is once again back to break grounds at PGA European Challenge 2010 which will span four different continents. Rolex will return as the title sponsor of the second tournament, the 40-man Rolex Trophy which is slated to be held in Golf Club de Geneve, Switzerland from August 12 to 15. Rolex, which is known as a synonym for excellence, reinforces these virtues in the field of sports and its sponsorship for the second tournament in PGA European Challenge is a fine example of the same.
The PGA European Challenge is all set to take off from Abierto Internacional de Golf II Copa Antioquia from February 28 to 21. Thereafter, the tour will move towards Africa for the Kenya Open from March 25 to 28 and after a brief visit to the Moroccan Golf Classic from April 22 to 25, it will head back to Europe. [...] Read More

There is always long way to go when someone has to achieve the legacy status. Legacy stature does not come over night but it is something which is built up over the years. Rolex has also created a legacy status in the world of luxury watches. Rolex watches have been loved by its loyal clientele because of its accurate timepieces. The brand is known for its luxury watches and has been ranked very high in the luxury section of watches. The watches created by the house of Rolex have been innovative in technology and the brand has stood against all odds to create the most accurate timepiece which is flawless in its technology. One of the most popular watches from the brand Rolex is the Rolex Milgauss. Since the time the Rolex Milgauss has been launched it has attained fame because of its features. This watch has been designed [...] Read More

The one team that can truly boast of an all-American connection at the Rolex 24 At Daytona would be GAINSCO/Bob Stallings Racing. The team not only has an all-American driver lineup but also boasts of an all-American crew. Even the No. 99 GAINSCO Auto Insurance Chevy Riley, that the team has been racing in for the past five consecutive years, is a U.S. made Riley XX powered by an engine straight out of Detroit, which is a Chevrolet version of GM’s celebrated small-block V8. Equipped with a starry lineup and an all-American crew, drivers, car and engine, all that is left to see is that whether GAINSCO/Bob Stallings Racing can create history by being the first 100% American team to claim victory in the event that can be traced back to 1962.

The enviable all-star lineup at GAINSCO/Bob Stallings Racing includes Alex Gurney, Jon Fogarty, Jimmie Johnson and Jimmy Vasser. [...] Read More

Every one wants to live life on one’s own terms and shape up life as per one’s own choice. But there is very few number of people who take up the courage to be themselves and live the way they want. Very few shed the veil of social conditionings and simply enjoy there life without bothering about anything. Such is the quality one can find in all the Rolex watch models. These timeless masterpieces have been designed in such a way that every model sings a different tune. One such model is the Rolex Datejust Royal Black. It is like an immortal tradition which never changes with the changing trends. Rather, these classy and eternal models have the tendency to mould the moods and perfectly fit the bill, be it a casual meeting or a formal date out. Another diva who reflects identical free spirited attitude is Adam Lambert.

Adam [...] Read More

Darren Law is all set to get back at Daytona International Speedway and replicate his biggest victory of 2009 Grand-am Rolex Sports Car Series season, the Rolex 24 At Daytona. Like every year, this time too Rolex is back with a bang to keep up with the promise of supporting excellence in the sports field. The precision with which all Rolex watch models are crafted is an epitome in itself and Rolex makes sure the same precision reflects on the sports field and culture as well. Like all sports events organized by Rolex, the Rolex 24 At Daytona is yet another platform which encourages sports persons to display their talents and to better themselves with every game.
Darren Law together with Brumos Racing co-drivers made history last year at the Rolex 24 At Daytona when they had the closest-ever finish in the most popular endurance race. They ended up topping [...] Read More